Privacy notes

The full Data Hatch privacy policy is published on Termify. This page adds a short first-party note for the gated whitepaper viewer.

Whitepaper viewer reading activity

When you submit the whitepaper form, we record your name, work email, company, job title and consent. We then issue a signed access token (the email address is not placed in the URL) so you can open the in-site reader.

• What we track: pages viewed in the reader, time spent on each page, total reading time, whether you used Download PDF, and return visits with the same token.
• Purpose: to understand whether the whitepaper is useful, to follow up appropriately, and to operate our CRM.
• Legal basis: consent given on the form (UK GDPR). The tracking is first-party and tied to that submission.
• Retention: reading records are kept for up to 24 months, then deleted or anonymised, unless a longer period is required for a live enquiry.
• Cookies: the reader uses a session token in the page URL/query and local session storage for the open session. Optional analytics cookies on the wider site follow your cookie preferences and are separate from this reading log.

Questions: sales@datahatch.ai.